The Judging Panel

Lord Puttnam, UNICEF UK President

Lord Puttnam of Queensgate is President of UNICEF UK. Lord Puttnam was educated in London at Minchenden Grammar School. After 10 years in the advertising industry, he spent 30 years as an independent film producer. His films include The Mission, the Killing Fields, Local Hero, Chariots of Fire, Midnight Express, Bugsy Malone, and the Memphis Belle. He was Chairman and Chief Executive Officer of Columbia Pictures from 1986 to 1988 - the only non-American ever to have run a Hollywood Studio.

Lord Puttnam retired from film production in 1998 to focus on his work in education and has served on a variety of public bodies. He was awarded a CBE in 1982, received a Knighthood in 1995 and was appointed to the House of Lords in 1997. In France, he has been honoured as a Chevalier and, later an Officer of Arts and letters.

Sir Roger Moore, UNICEF Goodwill Ambassador

Sir Roger Moore is perhaps best known for playing James Bond and The Saint in the internationally successful film and TV shows. One of Britain's most famous actors, he was Knighted by her Majesty Queen Elizabeth II in 2003.

Roger was introduced to UNICEF in 1991 by the late Audrey Hepburn, after she asked him to take part in an event and he heard her speak so passionately about UNICEF's work. Since then, Roger has worked tirelessly on behalf of the organisation worldwide.

Peter Sevel, Creative Director, UNICEF

Peter Sevel, originally from Denmark, is Creative Director at UNICEF, based in their head offices at United Nations Plaza in New York.

Peter joined UNICEF in 2003 after several years as Communications Director at the Royal Danish Theatre. Previously he had served as Managing Director and Partner of ScanAd Communications. He has had various other roles in copywriting/concept, planning and project management.

As well as his obvious creative skills, Peter was recently awarded an MBA from Henley Management College in London.

Robert Campbell, Executive Creative Director, McCann-Erickson UK

Robert started his career in advertising as a copywriter in 1984. He has worked at many of the best agencies in London, including WCRS and AMV BBDO, on a wide spread of domestic and global clients.

He has started two major London advertising agencies - the Banks Partnership (now Banks Hoggins O’Shea FCB) and Rainey Kelly Campbell Roalfe. RKCR merged with the London office of Young and Rubicam in 1999 to become Rainey Kelly Campbell Roalfe/Y&R.

In January 2004 he took up his current position at McCann-Erickson UK.

He’s won most major advertising awards. He has been chairman of British Television Awards, British Radio Awards, Campaign Press Awards and Campaign Poster Awards. He has served on most of the major global and domestic awards juries.

He’s a member of the Institute of Practitioners in Advertising (IPA) Executive Council, the D&AD Executive Committee, and is Chairman of the IPA Creativity Committee.

He speaks regularly at conferences both in the UK and globally. He writes for
trade and national press on advertising matters, and is an IPA ‘industry spokesman’ for TV and radio. His key areas of interest and expertise are brand ideas, media/creative convergence, the challenges of global advertising in a multi platform world, and education for creatives.

He has a degree in political philosophy from Bristol University, and trained as a journalist with the National Council for the Training of Journalists. Robert likes going on holiday, fast cars, scuba diving and dogs.

Claire Beale, Editor, Campaign

Claire Beale has written extensively about advertising and media for the last 15 years and her work has been published in a range of business magazines and national newspapers. She is also a regular television and radio pundit on the subject of advertising. She joined Campaign magazine as Media editor, and was apointed Deputy Editor in 2000. She was promoted to editor in 2004.

Stevie Spring, CEO, Clear Channel UK

Stevie graduated in law and spent four years in client marketing and two years launching breakfast television before starting a 16-year career in advertising agencies. During that time she worked in national and international management and business development at various agencies including Grey and Young & Rubicam - where she was Managing Director.

In February 2000, she was appointed UK Chief Executive of Clear Channel, the world's largest entertainment and out of home media company. The UK business, which includes Clear Channel Billboards, Adshel Street Furniture, and Taxi Media among its portfolio, is the UK’s largest and leading outdoor company.

Stevie chairs the ODPM sponsored Groundwork Federation which incorporates 50 trusts in England, Wales and Northern Ireland and is the UK's largest organisation delivering sustainable regeneration projects.

Stevie is (uniquely) a Fellow of both the Institute of Practitioners in Advertising and the Marketing Society and sits on the boards of NABS, POSTAR, WACL and the Outdoor Advertising Association.

She is a frequent conference speaker, lecturer and commentator.

In 2000 she was voted one of the 75 Women of Achievement in Media and Marketing in the past 75 years and in 2003 was named as one of Campaign Magazine’s Top 10 Nicest People in Media!